Article Writing Skill
Article writing for some people is a very difficult activity. If you are a beginner in the art of writing article, it may take you a long time to write a post. However, with practice your article writing skills will improve.
Choosing the right topic to write about is the is a must. The best way to get people to read your articles is to write great articles for them, especially topics they enjoy reading.
Try to write articles about things people want to read about. Ask your friends, relatives or social media follower what they want to know about, then write about it. Study social media feeds like Buzzsumo to see what is trending. You can also use Google Trend to see if the subject matter is trending or dying. Is it evergreen or a fab?
- Try to write some phrases every day so that you exercise your writing abilities.
- Choose a topic you are interested in.
- Become an expert by studying the topic and writing about it.
Pin your articles to Pinterest to create viral shares. This will generate many backlinks pointing to your site and increase your visibility on search engines like Google. You can also use social media tools to publish and push your content to all your social media such as Facebook, Twitter and Instagram.
Web surfers love free information. They search the internet daily looking for specific information to solve their problems.
There are a few things to keep in mind when writing articles for the web. Long paragraphs are usually acceptable for print media but, they are not for the web. If you want to write articles that web users will love to read and share, then follow these 7 simple tips:
Make Your Article Scan Ready
A recent study indicated that 79 per cent of web readers just scanned article and only 16 per cent of the test users read the whole copy. This means that readers online want important information to jump out at them fast without too much fluff.
The practical ways to make your text scannable are:
- bulleted list
- numbered lists
- easy steps and
- typeface variation.
Keep It Short
Get and keep the attention of web readers by delivering short messages. Start with the conclusion. Your readers may not make it to the end of your piece to get it.
Web readers don’t want to get bogged down in long blocks of text. So, get to the point early and use the rest of your article to support that main point. Use statistics and link to authoritative sites to enhance your concept.
Make Your Title Sizzle
Dull titles will not capture your readers’ interest. It will make your article fade into the sea of other boring articles listed in article banks these days.
You must create a title that will reach out and grab your reader by the collar. To get your article read, start with a sizzling title. Make it short, less than 65 characters is good for Google.
According to Outbrain, 60-100 characters is the optimum for English headlines. Create interest, include the main benefit or solution in your title.
Talk To Your Targeted Audience
Your information is not for everyone. Avoid generalities. Choose a friend or family member that’s interested in your topic. Write your article to them. Writing to a friend will make your copy personable and friendly.
You won’t come across as a fussy hen. You will connect with your readers as a friend giving advice. Your article will do a better job of building creditability for you. Creditability inspires trust and readers only trust their friends.
Resist fluffing your articles. Include practical valuable information in your copy. Everyone loses when you don’t take the time to impart substance. It increases the reputation of the web being an unreliable source of knowledge.
Additionally, the lack of substance will block your road to profitable referrals. Use the language that your audience understands.
Do the research, draw from your knowledge and experience to illustrate your story.
Your stories and real-life examples will help the reader connect with their emotion. It’s a known fact emotion will move people to action.
Make Your Website A Professional Looking Site
Create short sentences then format your page to approximately 65 characters per line. Long stringed sentences on your web page look unprofessional.
Use several short article formats that include:
- tips list
- problem-solutions and
- interview to help your article
Make your introduction and summary short but do add one. Your web readers don’t want a list of boring facts and information only.
They want to connect with you by reading your introduction and practical tips with a definite ending or summary.
Remember excited readers become enthusiastic buyers and enthusiastic buyers will share your product or service to all their friends., so add a Call to Action at the beginning and at the end of your article.
Thread your keywords strategically throughout your article. Otherwise, your copy will sound stiff and dull. To gain visibility on the search engines, your site must be “indexed” by the search engines.
The same elements of using keywords, making your article professional, adding substance, keeping it short and making your copy scannable will improve the quality of your articles and thus increase your readers and hopefully make money for you working from home to create a side hustle or passive income stream.
Writing articles is not that difficult but you will need to dedicate some hours of hard work to it to see the rewards.
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